Grounded in evidence
Our guidance is written and reviewed by qualified specialists and follows Australian guidelines, including Red Nose safe sleep and the NHMRC infant feeding guidelines.
Personalised to your family
The more you use Novie, the better it understands your child, how you choose to parent and how your family works together, so the guidance fits all of you.
Built for the whole household
Partners, grandparents and carers can join your household, which makes handovers simpler and responsibilities clearer.
of Australian couple families, the mental load is always or usually carried by mum.
It's the planning and remembering behind every nap, meal and appointment.
Australian Institute of Family Studies, 2024.
Expectation, meet reality
Most parenting apps help you track, and most advice helps you learn. We built Novie to help you carry less.
The support that knows your family
Tell Novie about your household and your child, and it builds from there. Each area uses your family's own patterns alongside guidance from our specialists.
Sleep
Day and night rhythms for your child's age, adjusted when a nap runs short. If sleep goes sideways, get a full sleep plan built around your child. Our only philosophy is what works for your family.
Nourish
From first feeds to first foods to family meals, so you're not second-guessing every meal. Reviewed by our paediatric dietitian.
Grow
What's typical for their age, what to keep an eye on, and when it's worth checking in with your GP or child health nurse.
Feel
Your child's big feelings, from separation anxiety to tantrums and big transitions, and check-ins on how you're going too. Coming soon.
What a day actually looks like
- Sleep
Lily was up at 5:40am, almost an hour earlier than usual. Keeping her first nap near its usual time helps stop the early start becoming her new normal.
Lily was up at 5:40am, almost an hour earlier than usual. Keeping her first nap near its usual time helps stop the early start becoming her new normal.
It started with a baby who didn't sleep.
When Isabella's first son didn't sleep, she thought she could research her way out of it. Her background is in neuroscience, so the evidence should have been her strength. Instead she was overwhelmed. Every source said something different, the advice she paid for was to let him cry, and none of it fit her family.
She trained as a paediatric sleep consultant and spent the next five years helping families alongside her work in neuroscience. The same thing showed up in almost every home. Parents had done all the research and run out of headspace, didn't know who to trust, and one person was holding the whole family in their head. Novie is built to take that on, with specialists who think about the parent as much as the child.
Meet the specialists who write and review our guidanceEveryone who cares for your child sees the same plan.
Invite your partner, a grandparent or your nanny to your household. They'll see the same routine, notes and to-do list as you, and one Premium subscription covers everyone.
Novie also works with employers and health professionals.
Before you download
What is Novie?
A parenting support app for families with children from birth to five. It covers sleep, nutrition and development, with emotional development and wellbeing coming soon. The guidance is evidence-based, follows Australian guidelines and is reviewed by our specialists. Novie gets to know your child and your family over time, so what you see fits your child and the way you parent, and everyone who cares for your child can see the same plan.
Is it a sleep app?
No. Sleep is one part, alongside nutrition and development, with emotional development and wellbeing coming soon. Novie is built around the mental load of parenting, which is the planning and remembering behind everyday care.
How much does Novie cost?
Novie is free to download, with tracking, a sleep schedule that adapts through the day, daily guidance and 5 Ask Novie questions a day. Premium is $7.99 a month or $79 a year and adds unlimited Ask Novie, Novie Knows insights and Toolkits, step by step plans much like a 1:1 consult. One subscription covers your whole household, and you can cancel any time.
Can my partner and other carers use it too?
Yes. You can invite your partner, a grandparent or your nanny to your household, and everyone sees the same routine, notes and to-do list. One Premium subscription covers the whole household.




